Consulting Services

According to the Direct Marketing Association (DMA), email delivers a higher return-on-investment than any other online or offline marketing channel. Our Email Marketing Practice has a strategic focus; we’re about making our clients’ email messages and landing pages more effective and more profitable, not just more attractive.

Our services include:

Full Service Email Marketing Agency

From strategy through creative execution and reporting, we can be your outsourced email and digital marketing department.

Assessment

Identify areas of strength and places where there is potential for improvement in your email marketing program.

List Growth

Increase your opt-in list growth with high quality names and/or leads on an ongoing basis.

Strategy

Develop and help execute a big picture plan to help your organization leverage the email channel to its fullest.

Standards and Best Practices

Provide direction on ways to incorporate standards and best practices into your program to boost ROI.

Creative

Write, design and code email messages as well as landing pages, with creative direction to ensure they are in line with the business strategy.

Tracking and Reporting

Analyze quantitative results and use them to develop qualitative recommendations to improve performance.

Performance Optimization

Create and help implement a testing plan to increase ROI and reach or exceed your bottom line goals.

Workshops

Customize and lead interactive training sessions to get your team up-to-speed on the latest in email marketing effectiveness.

Technology Evaluation and Set-up

Help you find and configure the best solution(s) to take your program to the next level.

Deliverability

Monitor and help improve your inbox placement.

And More

Our email marketing team is more than qualified to assist with you with almost anything related to the channel – call (202.365.0423) or email (JJ@JeanneJennings.com) me and let’s chat.